I just talked to Chris, the brains behind this site. One of the main topics of discussion we had was the fact that the general public, as well as those with this allergy, need information. Accurate information. The best way to get it to everyone is through the media. I have experience in the media and I am a professional writer. I'm looking for a few people with similar experience or backgrounds to join a media team.
The goal of the media team is simple. We will establish a relationship between the media and PeanutAllergy.Com. Then, we can use that relationship with respect to other teams in the organization, such as those involved in the school or airline issue. The media team will be the central communication force.
If you want to help out of have some ideas, please post them here. Email is fine too.